EOC:Week 10: what are the benefits vs the features

Here at Chocolate Scrumshus we are dedicated to fulfilling the need of our customers. We are not only thinking of the delightment of what the component in titled. Our mix of goodies will not only be just a product to be looked at, but also to surprise our clients taste buds. Giving them a different excitement once they take the first bit of one of our many components of chocolate covered surprises. Designing effective marketing channels by analyzing consumer needs, setting channel objectives, identifying major channel alternatives, and evaluating them (Marketing: An introduction for education management Corpation, Armstrong/Kotler, page 322). Not only would it be only for a hand full of customers that enjoy experience new products and new favors. Our handful of future customers will be aware of the enjoyable new sensation. We know of all the different type of chocolate out there not only for their design, method, and taste. We don’t want to fight against it but to be part of the chocolate community. Letting our customers not to be afraid of Chocolate Scrumshus, but to give it a chance to experience our nuttiness, smoothness, and saltiness with on bit. Chocolate Srumshus, Challenges you and your taste buds!

week 8 EOC: Creative Concept

Since Chocolate Scrumshus’ product would have a verity of mixture of food items. Such as the jerky, nuts, chips, and popcorn enhancing all taste buds. We at, Chocolate Scrumshus, advertising method will begin with producing the Item’s package. Knowing there is verity of color within the mixture I would begin looking into Chocolate Scrumshus’ signature color and design of Chocolate Scrumshus’ product. Knowing the concept of the Chocolate Scrumshus’, covered milkey chocolate and peanuts sprinkles on selective salty products. Chocolate Scrumshus have accomplished this; the company would next follow through with the advertising advancement to the public. Beginning the illustration of the poster will show the product using the signature color and design of the packages.  Using the development teams abilities through Photoshop. The Ad will be completed as, a colorful and inviting treat. 

week 6 EOC: Me X 3

As a photographer in society, one of the most important products for me to use are those that will help me with my career. The three most important products I will be using and always willing to purchases will be, a Camera, a Computer, along with Adobe products. Brands are very important to every consumer. For myself, I personally enjoy using APPLE products, Canon DSLR camera, lastly I’d purchase Adobe products.

APPLE iMAC Desktop

Even though I might be able to work with other products in the computer industry such as the iMAC and the Window product. I personally choose Apple product. Not only do they look clean, solid, expensive, and a great media. Their downside is just that, they’re “expensive.” Hope laptop is a different issue, I like purchasing laptops as Window products, plus I am every familiar with window as will. However since the iMAC are beyond easy for me to understand and use for photography; this is an important purchases.

 

CANON DSLR CAMERA

There are many different verity in the camera production industry, yet I choice Canon single lens reflex camera to use. Overall, it a product that I am will formalize with and actually was my first camera brand. In addition, I will be a valued customer for the Canon products. Also I understand the camera and it really easy for to be getting lost with the camera. Not only that, but its never to late to learn something new of your camera.

 

 ADOBE PHOTOSHOP

Photoshop will forever be my best friend. From when I first used Photoshop I was a kid in a candy store. Still to this day I enjoy using my imagination to help me with my images I would take with my camera. It will be a very important tool for me as a photographer. Not only that but there are still a dozen features on Photoshop I am still exploring. The ideas once you understand Photoshop, all possibilities are endless.

 

Therefore, as a individual and a photographer. I would need my iMAC, Canon camera, and Photoshop to be the creative person I am. Also to continue my passion with Photography and my career.  

Week 5 EOC: Social Networks and Job Hunting

Through the years, time change and technology changes. Yet people don’t change as much as the world around them. There is always an itch to to be wanting the new product of electronic and technology then the next person. According to Marketing: An introduction for education Management corporation, 10^th edition. “The American consumer market consists of more than 300 million people who consume more than $14 trillion worth of goods and services each year, making it one of the most attractive consumer markets in the world. (4 of 59)”  Showing that American consumer not only benefit in just only electronic or technologies but also other goods. Making buying always a daily task for everyone, from basic needs and desire. “The idea that the mind is a computer with storage compartments where brands or logos or recognizable packages are stored in clearly marked folders that can be accessed by cleverly written ads or commercials simply doesn’t exist. Instead, the mind is a whirling, swirling, jumbled mass of neurons bouncing around, colliding and continuously creating new concepts and thoughts and relationships inside every single person’s brain all over the world(6)." From this statement would you think anything is possible with the job environment? Not only America enjoys buying products but Global.  So what does this mean for job in America, or even in Las Vegas alone? During our recession period Nevada is unemployment is pretty high.  However, for the people whom are determine there isn’t a recession. These are the people that will get on to the computer and start surfing the web. They would beginning join job engine and also social networks to help benefit them. 

Social networks aren’t only just for the basic college student but also for business ventures.one of the most popular social network to achieve this, is Facebook. According to a Wall Street article Recruiters Troll Facebook for Candidates They Like  “More companies are trying to tap Facebook Inc.'s 750-million-plus user base to find new employees, threatening traditional job boards and competing with LinkedIn Corp., which has dominated the online professional networking arena.” The way I see this now, is basically social network is now the new job engine. Always growing technology and media will forever change, thus proving what Facebook is capable. 

Week 4 EOC: There is an APP for that.

For all the APPS of the smart phone industry, I found majority of them pleasing. Others I found unnecessary, yet there are many other people whom may disagree with me. All though I may not be in the smart phone world just yet and taking advantage of all the other APPS that might be valuable to me in the future or for my present. However, I would find it interesting and very useful that I would create an APP that would help me and others with Photoshop. As I, personally, work with Photoshop or even illustrator; in addition I enjoy working with a sketchbook tablets. I wouldn’t mind an Application that would be contacted to the computer plus that would work as a small sketchbook tablet.  The idea would have the APP priced with the original 99¢ charge from itunes. The applicator would only be used for basic use. For more features the price would be increase, naturally.  “HANsketch” would be a revelation for the art community. However, the HANskatch would only be helping with basic use for the computer, they would also be very portable. Since the application is on the phone it will be always be handy. The application would be not using using a pen or a thin tool, it would be possible to use your fingers. The disadvantage will be the size of the smart phone screen. The advantage for artist, will be less cargo to carry around. Also HANsketch would be very affordable for  the young artistic community, whom may be searching for a career or even in school. Therefore, HANsketch’s main consumer and followers would be young artist in the digital world. Knowing that the future is continuing to go in the direction of electronics, therefor HANsketch will be a successful application to the iPhone or an Android phone in the future years to come. 

Week 3 EOC: My Demographics

As a Generation of the "Generation Y" we are known to be more " a complex generation with diverse interests" and that we're " Immersed in the digital world from an early age, Gen Y is at the forefront of mashing up how we communicate, entertain, and innovate" says Examining Generation Y: Stats, Demographic, Segments, Prediction. I fully agree, The Generation Y are more advanced and eager to learn. "they seek diverse communities online and offline, are idealistic and socially conscious, and they crave authenticity. Underneath those generalizations are mindsets that drive their behaviors and choices" is this true because, of the birth of myspace, facebook, and twitter (social networks) helped the connections to the world. the invention of iphone also helped the yearning for the most high tech device. We constantly want the updated "everything" and always wanting a advance. Basically, if there is electronic the Generation Y will always be thriving. Sparxoo.com also provided the statistic chart of showing the population size of each generation.

I find it interesting that and article Surprise-age demographics of the USA by generation from Chris Brown states: "It’s interesting to me that the “Pioneer” generation is half the size of the “Post Modern”. (You may think of them as the “silent” generation and the “Gen-Y” UPDATE “Gen-X” generation.)" As the chart below provides a visual understand that the population is increasing in numbers. From the ttp://www.findem.com.au website breaks down the years of the generation clear from birth years: 

1910-1928 77-95 1,343,966 Boomer Parents
1929-1933 72-76 644,723 Lucky Generation
1934-1945 60-71 2,309,220 War Babies
1946-1963 42-59 5,139,481 Baby Boomers
1964-1973 32-41 2,969,645 Hippie Babies
1974-1980 25-31 1,949,868 Generation X
1981-1991 14-24 3,075,815 Generation Y
1992-2005 0-13 2,863,524 Generation Next

Week 3 EOC: Boston Consulting Group - Video Games

I am personally not a Follower of the Video Games. However, as a youth I enjoyed my time with Sega Genesis, nintendo 64, original Playstation, and so forth. These days, I only over look what my beloved plays and talks about occasionally. Years past since my childhood years, just like me the video game industry grow. They became more extremely graphic which brought in more followers.  According to an article in the Wall Street Journal 2009 entitled Videogame Makers Can’t Dodge Recession by Yukari Iwatani Kana, informing that "videogame sales plunged by a record 29% year over year, according to market-research firm NPD Group."  Along with the fall of the cast of game console, about halfing the prices of the original prices. The addition proof is in the article from The Las Angeles Times stating "Shoppers spent just over $17 billion on video games and consoles in 2011, down from $18.6 billion in 2010, according to a report released Thursday by NPD Group Inc., a market research firm" in the article No high score for video games Unlike the years of game console going head to head with one another, these days they have a different competitor. The APPLE industry. The dozen game apps that are available is a challenge for the videogame industry. "Streaming mirroring has the potential to turn the iPad 2 from a gaming machine into a game console, just like a PlayStation 3, Nintendo Wii or Xbox 360. It’s not exactly cheap – players will need the iPad 2 ($499) and an Apple TV ($99) to get set up." states from New features could make iPad 2, ios 5 a contender against game concoles by Phil Hornshaw. Giving that there are a lot to consideration for the videogame console industry to continue the industry, holds in the youth and the future. As for I, will only watch on the side line to see what will becoming out next.  

<http://www.vgchartz.com/>