Monday, February 27, 2012

Final Project: Marketing Mix Product

Chocolate Srcumchua, to some would be considered another chocolate. Even think it’s just another new item that will soon be forgotten.  However, it’s too soon to judge what the outcome of chocolate Srumchus’s life spands will be. Our promise to our future customers is that we are producing produces that will challenge what chocolate can be a part of something more than just an ordinary chocolate. This is where the experience of Chocolate Srumchus’s will enhance the department store and our customer’s cravings. Chocolate Scrumshus knows that a company’s product mix has four important dimensions: width, length, depth, and consistency”((Marketing an introduction, Armstong/Kotler, pg 221). Most importantly, it is our customers that is the heart of our product once we flourish. Since we announced we not only would like to be putting our customer’s opinion first, but are aiming towards the communities. The amount of time we will put in our community would not only show we are part of the community but also care for our customers.

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